For Immediate Release

Three Years and a Dozen Promotions Later,
Del Taco Stays with Big Man Creative

(Laguna Hills, CA) January 22, 2004 – Today, Del Taco announced it will continue its three year partnership with Big Man Creative for another year. Big Man Creative designs the Mexican quick serve chain’s popular informational and entertainment-based web site.

“Big Man Creative has helped Del Taco present a fun and useful site that stretches the boundaries of traditional quick-serve sites. Their creativity allows us deliver online the freshness our customers have come to expect from Del Taco,” said Joe Senger, director of marketing at Lake Forest, CA – based Del Taco, Inc.

“Serving Del Taco means serving the company’s customers who visit the site. We take that to heart, and are inspired by Del Taco’s irreverent flair to create their original site,” said Scott A. Shuford, president of Big Man Creative, Inc. “
Most recently, Big Man Creative collaborated with Del Taco to support the company’s title sponsorship of USHRA’s Monster Jam events in six western states. This included a ‘made for web’ 90-second movie where the Dan Van is demolished by well-known monster truck Grave Digger.

The Web Marketing Association honored Big Man Creative with a Standard of Excellence Award for the company’s past work with Del Taco.

Del Taco is a privately held company that operates, or franchises, more than 425 Mexican quick service restaurants throughout the United States. Del Taco is the second largest Mexican restaurant chain in the United States with individual restaurant sales volumes that exceed all other Mexican quick service competitors. Del Taco features fresh ingredients, made-to-order food, unique Mexican entrees, and an American menu that includes double cheeseburgers, shakes and crinkle cut fries. Del Taco restaurants are designed with a festive interior and drive-thru. For more information, visit www.deltaco.com.

Big Man Creative Inc. is a one-stop creative services shop serving marketing directors and creative consultants through the execution of creative for all facets of PRINT MEDIA, MULTIMEDIA, WEB MEDIA, and VIDEO PRODUCTION. For more information, portfolios of work, and a complete press archive, visit the company's web site at www.bigmancreative.com

For artwork requests or additional information, contact:

Jenn Shepard
Big Man Creative Inc.
949-206-9806
BMCiPR@bigmancreative.com

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