(Laguna Hills, CA) - January 9, 2003 - BIG MAN CREATIVE is making a quite a ruckus with online aficionados and recently received their 2nd nod of industry recognition in the last 60 days through a Cool Homepages.com Award from Cool Homepages.com for the design of the INITIUM EYEWEAR web site. In December 2002, Big Man Creative received a 2002 Standard of Excellence WebAward from the Web Marketing Association for their work with Del Taco.

"The main objective of the site was to create a global platform for showcasing the fashion and music poised to shape contemporary culture," said Darin Dennee, Initium chief designer and president. "We feel that our collaboration with Big Man Creative gives visitors a great look into the heads and hearts of the Initium collective as well as the artists we collaborate with and promote."

Initium is a music-inspired, fashion-driven eyewear line aimed at filling the void between action sports monotony and high-fashion exclusivity. Crafted by artists and musicians for artists, musicians and fans, Initium brings the worlds of music, fashion and art together through the medium of eyewear. Designed in Los Angeles and constructed in Italy, Initium is committed to aesthetic excellence and superior construction with every piece. Initium works closely with the artists they listen to and admire. Through this creative network, each item bearing the Initium mark is built to address the wants, needs and feedback of a trusted and very opinionated collective.

"We are excited that our design for InitiumEyewear.com is focusing just that much more attention on Initium," said Scott A. Shuford, President of Big Man Creative. "Our goal with each client is to climb inside their heads and come back out with the ability to translate their visions into useful print, web, rom and video media."

Big Man Creative Inc. is a one-stop creative services shop whose purpose is to serve marketing directors and creative consultants through the creation and execution of design for print, the web and multimedia. Clients include advertising agencies & marketing consultants; entertainment clients (music, film & sports) across the U.S.; and market-leading firms located in Southern California.

For more information, portfolios of work, and a complete press archive, visit the company's web site at http://www.bigmancreative.com.

Contact:

Scott A. Shuford
949-206-9806
BMCiPR@bigmancreative.com

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