(Laguna Hills, Orange County, CA) - June 13, 2002 - BIG MAN CREATIVE
INC., a one-stop creative services shop serving clients through the
creation and execution of design for print and the web, today announced
a new relationship with KISO GUITARS, the new Kid On the Block
in the acoustic guitar scene, to maintain current and create future
web and print collateral around their KisoKlein and the KisoRibbecke
guitars, as well as create and manage the Kiso Guitars email newsletter
to guitar fans worldwide. The new agreement spans the 2002-2003 term.
"We have seen solid acceptance and growth with Kiso Guitars here in the U.S. over this past year. In order to manage this continued growth, we sought a partner with whom we could create a comprehensive and integrated marketing design relationship including both digital and print media. We believe Big Man Creative is the agency that understands who we are, what we are about, and where we are going." Mark Kasulen, Executive Director of Kiso Guitars and president of the Japanese and American Relations firm Go-En International.
The combination of design and craft between American and Japanese luthiers is a most extraordinary and synergistic art. Hand built in the Kiso Valley of Japan, and designed in the Sonoma Valley of Northern California, Kiso Guitars are taking their first steps into the United States acoustic guitar market.
Kiso Guitars have recently teamed up with some of Americas best acoustic shops such as Mass Street Music in Lawrence, Kansas and Guitar Gallery in Nashville, Tennessee. KisoKlein guitars now hang proudly around the United States in shops from New York to San Diego. At the Summer NAMM Show, Kiso Guitars will introduce three new KisoKlein models.
About Big Man Creative Inc.
Big Man Creative Inc. is a one-stop creative services shop whose purpose
is to serve marketing directors and creative consultants through the
creation and execution of design for print and the web. Clients include
advertising agencies & marketing consultants; entertainment clients
(music, film & sports) across the U.S.; and market-leading firms
located in Southern California. The firm is located in Laguna Hills,
CA. For more information, portfolios of work, and a complete press
archive, visit the company's web site at www.bigmancreative.com.
About Kiso Guitars
Kiso Guitars believes in two very important philosophies. First is
that acoustic guitar players are acoustic guitar players. Anywhere
around the globe, acoustic guitar players have common bonds and common
understandings about what a fine acoustic guitar should be able to
do for the player. Kiso Guitars designs, modern features, and
luthier concepts will support the players needs. Second, many
players in the acoustic guitar scene are tired of trying to figure
out what is really the best price to pay for this item, or where is
the best place to buy it, or whose deal is better. At Kiso Guitars,
we keep it simple. There is one "Players Price" for
every instrument. Whether you buy it in New York or in Nashville,
in Steve Kleins shop in Sonoma, California or direct from Kisoguitars.com,
you will pay the Players Price of $3,300. The companys
web site is www.kisoguitars.com.